A-FRAMES Story…

Elizabeth (aka Gus) in her new A-Frames style ‘Mali’, helped provide a year’s worth of Vitamin A supplementation for an indvidual in need.
One of our newest collections at EOF is an emerging frame line out of Chicago called A-Frames.  We are excited to carry them not only for their awesome retro aesthetic, but for the philosophy behind the company. Founder Wes Stoody created the line with the intention of partnering up with The Helen Keller Foundation, who benefits from 5% of A FRAMES’ total revenue. The long established non-profit organization helps to prevent & reduce low vision, Blindness, and malnutrition in communities where this problem is prevalent. Visit AFRAMES EYEWEAR to get more details on their philanthropic direction. 
Looking good AND seeing well feels that much better if someone else benefits from it, wouldn’t you agree?
 Fight Evil

Solstice Saturday: Enjoy a beanbag toss on us!

Remember, this Saturday is the Fremont Solstice Parade & Fair so come out & enjoy the fun! We will be open regular hours (10-5pm) and, rain or shine, always provide free entertainment via the EOF sidewalk bean toss– a neighborhood favorite!  
A few tips for the day: make sure to get in early for the best street parking as it fills up fast. Oh, and watch out for naked cyclists!

Customers around the shop (because we share a love for KBL Eyewear)

Kayla from LA REE stands out in her hip new KBL ‘Manhattan Miss’ specs in San Marino Blue.  That amazing blue-grey color completely highlights her eyes- tastefully accessorized! But of course, when you’re working on the front line of fashion you couldn’t have it any other way. If you happen to be on the Eastside, support local business & say hi to her at La Ree Boutique!

Fight evil