SEEN: Tarik A. at AFROPUNK FEST Brooklyn in a ROGER EYE DESIGNS sunglass!

Styling by Tarik A. Photo courtesy of Jessica Rycheal.

Check out Tarik Abdullah at this summer’s AFROPUNK FESTIVAL wearing one of the
coolest Roger sunglasses ever…

Not only is he a purveyor of style, but an amazing chef who runs a few food pop-ups, Morningstar Brunch and A DJ and a Cook, is a city-wide food educator/activist, youth cooking program teacher, and part-owner of an upcoming restaurant & venue space in Hillman City called BLACK & TAN HALL. If you’re as intrigued as we are, stay on the pulse and follow him here:

And,compliments to photographer Jessica Rycheal, for capturing the essence of Chef T’s style in this image. Jessica is a skilled creative director who has a special talent for lifestyle and product image development. Get to know her at: 




Customers around the Shop: FARIS!

These Italian matte grey frames make a lasting statement on a gal who really knows how to make an impression! Faris rocks this bold silhouette flawlessly….

If you don’t already know her out & about the urban circuit, it should be noted, Faris Du Graf is an extremely talented Jewelry Designer.  

A few new pieces from Faris Du Graf’s “Tropical Modernism” collection.
Images borrowed from www.stylebakery.com



 Faris’ edgy jewelry collection is coveted in the fashion world; her name is quickly becoming prominent in the design/art scene spanning from Seattle to the Bay Area to New York. We at EOF, are personally obsessed with her vision and aesthetic! 

Check her out on this Vimeo artist profile here: 






Faris’ fantastic wares can be found at boutiques all over the city, in the Frye Art Museum Shop, or at her website, www.farisfaris.com


Photo borrowed from www.hitchcockmadrona.com

Adorn yourself supremely & shop local! 

Fresh in the Shop: THIS ultra cool Italian-made Combo frame

We’re hot on the heels of this metal/acetate combo trend and to prove it, we just brought in this new limited-edition model!  Produced for us by our favorite Italian frame factory, this style comes in 2 sizes and 4 colors to offer ideal versatility to the wearer & gives you plenty opportunity to achieve the highest level of cool.
Obviously great as a clear OR sunglass pair!
The best fashion advice for 2014: be the first one on this hot style & get it before its gone….