New Frames!!!

Apologies in advance. There have been quite a few frame arrivals, from the New York show this year, that had not been posted here. So here’s a selection of new arrivals over the past few weeks that you may find interesting.

Lively colorings in some great plastic shapes:A more detailed shot:Cool new metals:New modern looking plastics (we love this tomato red!):

Frame Story…

As we all know vintage eye wear is pretty big right now. Chances are if you have looked at very many vintage frames, you have probably seen little shield pins in the shape of a V. That V stands for Victory Optical. Founded in the 40’s Victory Optical was one of the largest optical manufacturers in the US.

Fast forward to present day…Bill Marfuggi, the Grandson of Vincent Salierno– Founder of Victory Optical, has resurrected the company. The great part about this? You can now get authentic vintage frames, made from the original blueprints of the 40’s, 50’s and 60’s, but made of fresh new (not 50 year old) materials.

Ranging from really great classic horn rims to cat eyes, that are REALLY cat eyes, to some outstanding sunglasses, there is quite a bit of range in the line. Below our frame guru Bill is wearing his new Victory frames, and looking pretty darn good!