We heart the plastics!

New plastics from Germany & Italy! Lots of fabric inlay and funny funky shapes! Some of them are one of a kind, so come sooner than later! Once they are gone, they are gone!

Blast from the past.

A 1965 guide to frame selection:

SHAPE: to flatter facial contours in providing the illusion of the “perfect oval. ” The patient’s personal preference must be tempered by technical requirements of the lens and fitting problems.

COLOR: To accent the patient’s wardrobe by blending or contrasting with basic colors or accessories. Seasonal factors are important as are current trends in other fashion fields.

DESIGN DETAIL: to be selected for the occasions on which the eyeframe will be worn. No longer a “trim” added to a frame, design detail is an integral part of the styling and determines the end use of the frame.

The Fremont Fair: This Saturday June 21, 2008


With summer just around the corner the Fremont neighborhood is gearing up for a party! The annual Fremont Fair and Solstice Parade is this weekend Saturday June 21st & Sunday June 22nd. The fair benefits Solid Ground, an organization that aims to build a community free from poverty, prejudice and neglect in which all members stand on Solid Ground with the skills and confidence needed to achieve their dreams. The festival kicks off on Saturday with the parade starting at 12:00PM. If you are planning on coming by Eyes on Fremont on Saturday try to use public transit as parking can become quite a mess.

New frames en route from Denmark!


Stan & Elsebeth (she sewed her jacket & made the frames!)

Some of her amazing frames!

Stan & Linda recently went abroad and happened upon an amazing new frame line in Denmark. Stan can’t seem to go anywhere without finding new and interesting frames. Currently the frames are on US soil and in the process of making their final journey to us. We will let you know as soon as they arrive, promise!